Post by aimankhan28012 on Feb 15, 2024 2:24:33 GMT -8
To stay competitive in eCommerce, your business needs to make shopping as easy as possible. This means designing your online store so it can be easily found, navigated, and purchased on both desktop and mobile devices. When customers browse your categories, they land on your individual product pages before making a purchase. Since these pages are the final step in convincing customers to buy something, it's important that they are visually appealing, provide useful information, offer customer reviews, and answer customers' final questions. Here are six tips you can use to improve your ecommerce product pages and persuade customers to remain loyal to your business. Contents 1. Show Your Color Options 2. Increase Photo Options 3. Use Sizing Widgets 4. Add Video 5. Answer customers' questions before they ask 6. Include Similar Products Viewed by Customers 1. Show Your Color Options If your product comes in different colors, customers should be able to easily choose different colors. Place color options right next to the product and make sure the color of the photo changes when customers click on it.
For example, you can use the color option system of the product on the Hepsiburada website for your own system. If visitors don't have the color they want in the size they choose, it doesn't make sense for that color to be selectable. Bedspread Color Option 2. Increase Photo Options A photo will barely suffice for a product page. In addition to placing multiple photos, you should give customers the option to zoom in on those photos and look at the products in different ways. Since they can't see the product in person, they need to feel empowered to see it in action and visualize Albania Phone Number List how it will fit into their lives. Customers can zoom in from any direction to see what your product looks like with one tool. If the zoom is not enough, activate the 360-degree product inspection feature. 3. Use Sizing Widgets Customers need help visualizing how a product will look in their living and work spaces. If the product is clothing, he will wonder how it will look on him. Always include photos that show the product from various angles so customers have an accurate representation of the product when they arrive. You also need a sizing chart for clothing and shoes and measurements for other items. The Tommy Hilfiger Shoulder Bag on Boyner's website, with its photos and descriptions, shows its size perfectly.
Along with measurement information, it provides clear pictures of the bag from the front, back and side, and what it looks like when laid flat on a table or carried by one person. Boyner Bag Visual Angles 4. Add Video Video is an important part of any eCommerce marketing strategy . When purchasing, customers often want to see a product rather than read about it. Sometimes images aren't enough and customers need to see a video of the product on an e-commerce store. According to Hubspot and Hyperfine Media, 90 percent of users report that product videos are helpful in the decision process. Men and women want to know what clothing looks like on a model with their body type before purchasing. Customers want to be sure they will know how to use a product before purchasing it. This is where videos come in handy. For inspiration, check out the product details including a product demonstration video on gepur.com, a Russian Ecommerce site . If you want to increase your conversions, you should definitely include videos on the product page.
For example, you can use the color option system of the product on the Hepsiburada website for your own system. If visitors don't have the color they want in the size they choose, it doesn't make sense for that color to be selectable. Bedspread Color Option 2. Increase Photo Options A photo will barely suffice for a product page. In addition to placing multiple photos, you should give customers the option to zoom in on those photos and look at the products in different ways. Since they can't see the product in person, they need to feel empowered to see it in action and visualize Albania Phone Number List how it will fit into their lives. Customers can zoom in from any direction to see what your product looks like with one tool. If the zoom is not enough, activate the 360-degree product inspection feature. 3. Use Sizing Widgets Customers need help visualizing how a product will look in their living and work spaces. If the product is clothing, he will wonder how it will look on him. Always include photos that show the product from various angles so customers have an accurate representation of the product when they arrive. You also need a sizing chart for clothing and shoes and measurements for other items. The Tommy Hilfiger Shoulder Bag on Boyner's website, with its photos and descriptions, shows its size perfectly.
Along with measurement information, it provides clear pictures of the bag from the front, back and side, and what it looks like when laid flat on a table or carried by one person. Boyner Bag Visual Angles 4. Add Video Video is an important part of any eCommerce marketing strategy . When purchasing, customers often want to see a product rather than read about it. Sometimes images aren't enough and customers need to see a video of the product on an e-commerce store. According to Hubspot and Hyperfine Media, 90 percent of users report that product videos are helpful in the decision process. Men and women want to know what clothing looks like on a model with their body type before purchasing. Customers want to be sure they will know how to use a product before purchasing it. This is where videos come in handy. For inspiration, check out the product details including a product demonstration video on gepur.com, a Russian Ecommerce site . If you want to increase your conversions, you should definitely include videos on the product page.